New
Delhi, 9th November 2020: The
entertainment industry was one of the industries brought to a total standstill
by COVID-19. The sudden pause on film releases, travel and production schedules
led to quarantined celebrities sharing more relatable content with fans
including casual home routines like cooking, cleaning and even in-house
workouts. The new normal has left most of us craving authentic interactions
like this in our daily lives. CELEBFIE is a new-age platform with licensed,
short-form celebrity content that makes celebrities accessible to everyone.
Not just accessible, even responsive.
The app, which is
now live on both Android and Apple, is taking into account that Indians all
over the world will likely spend the upcoming festive season far from family.
CELEBFIE has thus introduced a Diwali special offer which includes a personalized
celebrity wish or shout-out video. Corporations can also participate in sending
celebrity wishes to their clients or staff members. To make it easy, the offer
includes fixed pricing categories for personal and business buyers. The personalized
video message will be accompanied by a special hamper of socially and
environmentally conscious Make-in-India gift items company sourced from local
artisans to support small, traditional businesses recovering from a difficult
year.
‘’As PM Modi
recently stated that Jaan Hai to Jahan Hai’’. The festival season during a
pandemic year will be more remote and quiet than usual. One way to bridge this
distance is through a highly personalized and desi gift that remains a joyful
memory forever. In addition to shout-outs, CELEBFIE offers a wide range of personalized
celebrity video content and features that include fresh opportunities for you,
your friends and family to interact with your favorite celebrities.
Raminder Singh, Founder and CEO and Praveer Singh
Co-Founder of CELEBFIE says,“With
the cornerstone advantage of tech-forward leadership, CELEBFIE set out to
bridge the gap between creators, consumers and collaborators.
Reflecting on the app’s inception, Raminder added that India is a country where celebrities are idolized.
CELEBFIE took shape to connect fans to celebs in a meaningful way.
Additionally, CELEBFIE also offers a direct-access celeb-booking model to the
nation’s 75 million SMEs that are projected to spend over $8 billion on digital
activities. It benefits celebrities, brands and fans in a personalized way
while creating the ultimate fan experience.”
Actor
and Model, Sudhanshu Pandey, says,
“In the year
2020, the situation has been very bad because of the isolation that everyone
has felt as they have been locked up across the globe, people have suffered
from breakdowns, depression and anxiety. Many are staying alone, or in
isolation, or have not met their loved ones for a very long time. So, I feel
that sending a personalized shootout or a video message with some encouraging
words to your loved ones will surely give them huge relief and they will feel
alive. So I think that in these trying times and this particular year 2020
where we have been isolated, the best thing to do is send a gift - A Video
Message to your loved ones or anyone who needs it across the globe.”
Singer,
Shibani Kashyap, says “CELEBFIE is a unique
platform that focuses on enhancing the celebrity-fan experience. I enjoy being
able to share the type of content that my fans want to see and have requested.
I love the uniqueness of this platform and it is like I'm having a one on one
conversation with my fans.”
ABOUT
CELEBFIE
One
on one interaction: Fans or brands send requests directly to the
celeb and interact with them. By introducing 1 on 1 interaction the platform is
building an eco-system that will create true and meaningful connections between
fans and celebrities.
Direct
access to unique content: In
response to the high volume of content on social media, CELEBFIE offers fans
direct access to exclusive video content in comedy, beauty, music, fashion,
fitness and more. All a fan has to do is subscribe to a celeb channel to view
exclusive celeb content, post reviews on their channel, give star ratings,
receive a response and also have the option of sending them to fan requests to
receive celebrity video messages.
An
integrated tech-enabled platform for business: CELEBFIE
makes the process of getting celebrity endorsements transparent and
hassle-free. By removing intermediary agents, CELEBFIE also makes the process
fast and cost-friendly.
New
Monetization Models for Celebrities: Celebrities
themselves can control and create multiple revenue streams generated through
creative content and new technology-enabled opportunities.
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